![]() ![]() The TA team made the company employees the center of their employer branding strategy by asking them to share their hiring and working experience through LinkedIn posts. In addition to adopting Linkedin recruitment solutions, the company made efforts to leverage on the social media capabilities of Linkedin to build and communicate its brand to potential hires. The case details how the company had to revamp policies and put in place various mechanisms to motivate and reward the TA team that made the shift from traditional hiring practices to social recruiting. At the beginning of 2011, GlobalLogic decided to shift from traditional job portals to new age social hiring tools to attract and hire quality candidates to meet its growth needs. As a full-lifecycle digital product engineering company that delivered over 1,500 projects annually, including for many Fortune 500 firms, right talent was the key to its successful value delivery to clients. The case study ‘GlobalLogic’s Social Media Hiring and Branding Strategy’ describes the talent acquisition (TA) strategy of GlobalLogic powered by social media. ![]() ![]() GlobalLogic`s Social Media Hiring and Branding Strategy
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